January 17, 2020

Before the end of 2019, we got to help client Lincoln Property Company (LPC) in Dallas get the word out of their latest third-party leasing/management project win. LPC's client, based in NYC, wanted some press for their newest Dallas acquisition. Embark's press release...

November 20, 2018

I've been thinking a lot about creativity lately. I have one child who is truly my clever little creative. She comes up with designs and creates things with her hands, all of which I could never do. Yet when I launched Embark and asked extended family members about wor...

August 29, 2018

Pulling off a marketing campaign, public relations push, or even onesie and twosie tasks can lead to hair-pulling frustration. Vendors missing deadlines or dropping the ball, stumped writers, and other road blocks (city permits anyone?) Freelancers can often be flaky,...

March 30, 2018

Marketing is all fun and games, until you have a daunting writing task on your To-Do. To many, copywriting is a tedious and time-consuming task. Whether it's web site or brochure copy, an Op Ed article, blog post, or press materials, it's best to leave it to the pros....

March 19, 2018

I've been in the PR industry for over 16 years (that's quite a lot considering I'm only 29), and times have certainly changed. Sometimes I think it's for the better, and then other times, not so much. How far are we from the days where relationships between publicists...

March 9, 2018

If you know what all these acronyms mean, you get a special prize.

We recently worked with Lincoln Property Company's commercial third-party management division in Dallas to announce adding 400 Record to their portfolio. The Class-A property is an icon in Dallas' Centr...

March 8, 2018

We're proud to represent several women entrepreneurs whose stories inspire us today and everyday. 

To learn more about them, visit us on Twitter, Facebook & Instagram.

March 5, 2018

There's very few things you can control in this industry, with this exception.

Public Relations isn't something just any marketing professional can do well. Why? Generally PR is a very time sensitive practice which requires planning and a proactive approach. When I know...

February 26, 2018

Recently we set up an interview between our deliciously charming client, Fig + Goat and Dining with Delia Jo's contributor, Kimberly Stephens. They covered everything from gardening to blogging to Instagram tips to FOOD! You can check out the recap and pics, HERE


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