January 17, 2020

Before the end of 2019, we got to help client Lincoln Property Company (LPC) in Dallas get the word out of their latest third-party leasing/management project win. LPC's client, based in NYC, wanted some press for their newest Dallas acquisition. Embark's press release...

August 29, 2018

Pulling off a marketing campaign, public relations push, or even onesie and twosie tasks can lead to hair-pulling frustration. Vendors missing deadlines or dropping the ball, stumped writers, and other road blocks (city permits anyone?) Freelancers can often be flaky,...

March 19, 2018

I've been in the PR industry for over 16 years (that's quite a lot considering I'm only 29), and times have certainly changed. Sometimes I think it's for the better, and then other times, not so much. How far are we from the days where relationships between publicists...

March 5, 2018

There's very few things you can control in this industry, with this exception.

Public Relations isn't something just any marketing professional can do well. Why? Generally PR is a very time sensitive practice which requires planning and a proactive approach. When I know...

February 26, 2018

Recently we set up an interview between our deliciously charming client, Fig + Goat and Dining with Delia Jo's contributor, Kimberly Stephens. They covered everything from gardening to blogging to Instagram tips to FOOD! You can check out the recap and pics, HERE


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November 20, 2018

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